Carlsberg Beer Book
Everything about Beer.
This limited edition book that we created for Carlsberg Hungary, gives a comprehensive view of beers, from brewing to perfect beer and dish pairings. The set consists of two parts: a hardcover book and a matching case with a special Carlsberg beer mat on the back that can be carefully snapped out.
The whole publication is made of recycled materials, the leftover malt, hop and yeast gives the basis of the GMUND Bier bock paper that we used. The design of the case and the cover was created with letterpress and gold hot foil stamping, while the inside pages are decorated with gold Pantone colour. The book comes with a special gold silk-screen printed gift bag and wrapping, together with a 0,33l Carlsberg Pilsner beer and a branded tumbler glass.
Client: Carlsberg Hungary / Date: 2019 / Design: Renato Molnar / Copy: Laszlo Pusztai, Gabor Knap, Tamas Szalai, Carlsberg / Photo: Daniel Frolich, Renato Molnar, Carlsberg / Printed by: Inkredible Letterpress / © All content copyright.