Somersby garden by Tomcsanyi.
Carlsberg Hungary, an old partner providing us with exciting projects, has released an own limited edition model of the international Somersby in 2017. The sleeve pattern had been designed by Dora Tomcsanyi, a celebrated young fashion designer, and we tailored it to the bottle to fit perfectly.
Besides adjusting the package design, we got the opportunity to create the key visual for the campaign. Following the playful pattern we chose paper cut technique to bring the flowers to life: we built a nice composition around the bottle, with the help of laser cutting and modeling.
Client: Carlsberg Hungary / Date: 2017 Q2 / Art Direction & Design: Daniel Frolich / Package Dress: Dora Tomcsanyi / Set Design: Zita Safranek, Orsolya Orosz / Photography & Retouching: Daniel Frolich / © All content copyright.